Kayla and I share a passion for gender equality. After talking and reading into this issue, we defined a specific problem: Women don’t see themselves in leadership positions or within fields of technology or science, so closing the gender gap in these fields progresses slowly. We designed infographics from our research to illustrate this problem.
To contribute to a solution, we designed a campaign that utilized social media to celebrate the accomplishments of women around the world. The goal of our campaign, “brightHER,” was to normalize the idea of women in these fields by sharing the empowering stories of women in these positions.